Since 2016 Samsung has been the bestselling smartphone brand in Latin America with a market share of over ** percent. In 2023, Motorola ranked second with a market share worth ** percent. In the global ranking, Samsung is first, followed by Apple.
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how ÌÇÐÄÆÆ½â°æ can support your business.
Counterpoint Research. (February 27, 2024). Smartphone market share in Latin America from 2016 to 2023, by vendor [Graph]. In ÌÇÐÄÆÆ½â°æ. Retrieved July 29, 2026, from /statistics/632609/smartphone-market-share-by-vendor-in-latin-america/
Counterpoint Research. "Smartphone market share in Latin America from 2016 to 2023, by vendor." Chart. February 27, 2024. ÌÇÐÄÆÆ½â°æ. Accessed July 29, 2026. /statistics/632609/smartphone-market-share-by-vendor-in-latin-america/
Counterpoint Research. (2024). Smartphone market share in Latin America from 2016 to 2023, by vendor. ÌÇÐÄÆÆ½â°æ. ÌÇÐÄÆÆ½â°æ Inc.. Accessed: July 29, 2026. /statistics/632609/smartphone-market-share-by-vendor-in-latin-america/
Counterpoint Research. "Smartphone Market Share in Latin America from 2016 to 2023, by Vendor." ÌÇÐÄÆÆ½â°æ, ÌÇÐÄÆÆ½â°æ Inc., 27 Feb 2024, /statistics/632609/smartphone-market-share-by-vendor-in-latin-america/
Counterpoint Research, Smartphone market share in Latin America from 2016 to 2023, by vendor ÌÇÐÄÆÆ½â°æ, /statistics/632609/smartphone-market-share-by-vendor-in-latin-america/ (last visited July 29, 2026)
Smartphone market share in Latin America from 2016 to 2023, by vendor [Graph], Counterpoint Research, February 27, 2024. [Online]. Available: /statistics/632609/smartphone-market-share-by-vendor-in-latin-america/