| Characteristic | Very likely | Somewhat likely | Not very likely | Not at all likely |
|---|---|---|---|---|
| Increase your online presence through online marketing and social media sites | 23% | 28% | 18% | 31% |
| Increase efforts to interact with customers via online applications or mobile apps | 13% | 23% | 24% | 40% |
| Increase your business' ecommerce presence | 11% | 20% | 26% | 43% |
| Change or update your business website | 29% | 24% | 17% | 30% |
| Purchase or upgrade your business software for managing your sales, customers, inventory, and/or employees | 11% | 18% | 27% | 44% |
| Purchase new computers, tablets or smartphones | 23% | 29% | 20% | 28% |
| Add or update digital payment options | 9% | 13% | 28% | 49% |
| Hire an outside company or consultant to advise on your business' technology needs | 5% | 10% | 28% | 57% |
| Use existing credit or take out new credit to purchase new equipment or technologies | 9% | 15% | 27% | 46% |
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Source
Sources
Release date
November 2017
More information
Region
United States
Survey time period
October 2 to 6, 2017
Number of respondents
602 respondents
Method of interview
Telephone interview
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