The statistic presents the distribution of average daily media audience in the United States in the fourth quarter of 2017, by time of day and medium. According to the source, the TV audience held the highest share among all the media at 8pm, with ** percent. Radio's most popular daypart was at 7am with ** percent
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Nielsen. (July 12, 2018). Distribution of average daily media audience in the United States in 4th quarter 2017, by time of day and medium [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved August 04, 2026, from /statistics/513602/media-daily-audience-share-usa/
Nielsen. "Distribution of average daily media audience in the United States in 4th quarter 2017, by time of day and medium." Chart. July 12, 2018. ÌÇÐÄÆƽâ°æ. Accessed August 04, 2026. /statistics/513602/media-daily-audience-share-usa/
Nielsen. (2018). Distribution of average daily media audience in the United States in 4th quarter 2017, by time of day and medium. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: August 04, 2026. /statistics/513602/media-daily-audience-share-usa/
Nielsen. "Distribution of Average Daily Media Audience in The United States in 4th Quarter 2017, by Time of Day and Medium." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 12 Jul 2018, /statistics/513602/media-daily-audience-share-usa/
Nielsen, Distribution of average daily media audience in the United States in 4th quarter 2017, by time of day and medium ÌÇÐÄÆƽâ°æ, /statistics/513602/media-daily-audience-share-usa/ (last visited August 04, 2026)
Distribution of average daily media audience in the United States in 4th quarter 2017, by time of day and medium [Graph], Nielsen, July 12, 2018. [Online]. Available: /statistics/513602/media-daily-audience-share-usa/
