This statistic ranks the most common reasons for smartphone users in the United States to delete mobile apps. During the August 2015 survey period, the majority of respondents stated that they deleted apps they rarely used, while 40 percent said they found better apps to replace them.
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Kantar Millward Brown. (October 5, 2015). Reasons for smartphone users in the United States to delete mobile apps as of August 2015 [Graph]. In ÌÇÐÄÆÆ½â°æ. Retrieved July 28, 2026, from /statistics/473841/reasons-delete-mobile-app-usa/
Kantar Millward Brown. "Reasons for smartphone users in the United States to delete mobile apps as of August 2015." Chart. October 5, 2015. ÌÇÐÄÆÆ½â°æ. Accessed July 28, 2026. /statistics/473841/reasons-delete-mobile-app-usa/
Kantar Millward Brown. (2015). Reasons for smartphone users in the United States to delete mobile apps as of August 2015. ÌÇÐÄÆÆ½â°æ. ÌÇÐÄÆÆ½â°æ Inc.. Accessed: July 28, 2026. /statistics/473841/reasons-delete-mobile-app-usa/
Kantar Millward Brown. "Reasons for Smartphone Users in The United States to Delete Mobile Apps as of August 2015." ÌÇÐÄÆÆ½â°æ, ÌÇÐÄÆÆ½â°æ Inc., 5 Oct 2015, /statistics/473841/reasons-delete-mobile-app-usa/
Kantar Millward Brown, Reasons for smartphone users in the United States to delete mobile apps as of August 2015 ÌÇÐÄÆÆ½â°æ, /statistics/473841/reasons-delete-mobile-app-usa/ (last visited July 28, 2026)
Reasons for smartphone users in the United States to delete mobile apps as of August 2015 [Graph], Kantar Millward Brown, October 5, 2015. [Online]. Available: /statistics/473841/reasons-delete-mobile-app-usa/