Data includes respondents in the categories: "I would definitely change" and "I would consider it and probably would change."
The original question read as follows: "All else being equal, how likely would you be to change financial service company in each of the following situations?"
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Share of adults who would change financial service provider in the UK 2014, by reason
This statistic gives an overview of British adults reaction to their financial services company or the competition behave in ethical or unethical ways in the United Kingdom (UK) in 2014. A majority of respondents (** percent) would definitely or probably change their provider if they behaved in what they believe was an unethical way, and if there was an alternative that they believed that was choosing more ethical ways.
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Populus, & Social Market Foundation. (August 31, 2014). Reasons for changing financial providers as considered by British adults in the United Kingdom (UK) in 2014 [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved July 31, 2026, from /statistics/469766/united-kingdom-financial-services-ethics-customers-changing-providers-by-reasons/
Populus, und Social Market Foundation. "Reasons for changing financial providers as considered by British adults in the United Kingdom (UK) in 2014." Chart. August 31, 2014. ÌÇÐÄÆƽâ°æ. Accessed July 31, 2026. /statistics/469766/united-kingdom-financial-services-ethics-customers-changing-providers-by-reasons/
Populus, Social Market Foundation. (2014). Reasons for changing financial providers as considered by British adults in the United Kingdom (UK) in 2014. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: July 31, 2026. /statistics/469766/united-kingdom-financial-services-ethics-customers-changing-providers-by-reasons/
Populus, and Social Market Foundation. "Reasons for Changing Financial Providers as Considered by British Adults in The United Kingdom (Uk) in 2014." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 31 Aug 2014, /statistics/469766/united-kingdom-financial-services-ethics-customers-changing-providers-by-reasons/
Populus & Social Market Foundation, Reasons for changing financial providers as considered by British adults in the United Kingdom (UK) in 2014 ÌÇÐÄÆƽâ°æ, /statistics/469766/united-kingdom-financial-services-ethics-customers-changing-providers-by-reasons/ (last visited July 31, 2026)
Reasons for changing financial providers as considered by British adults in the United Kingdom (UK) in 2014 [Graph], Populus, & Social Market Foundation, August 31, 2014. [Online]. Available: /statistics/469766/united-kingdom-financial-services-ethics-customers-changing-providers-by-reasons/
