In 2024, United Parks & Resorts locations received roughly **** million visitors in the United States. This shows a slight decrease compared to the previous year's total of roughly **** million visitors. The company's total attendance peaked in 2012 at over ** million.
Attendance at SeaWorld Orlando
SeaWorld Entertainment is a U.S.-based company which owns and operates amusement and theme parks in Orlando (Florida), San Antonio (Texas), and San Diego (California). Its flagship recreational destination is the SeaWorld Orlando theme park and marine zoological park which ranked amongst the most popular theme parks in North America in 2023. Before the pandemic, the number of attendees at the SeaWorld Orlando was exhibiting an upward trend despite the release of the documentary film 鈥淏lackfish鈥, which raised significant concerns about the treatment of orca species kept in captivity at SeaWord parks.
How much revenue does SeaWorld Entertainment generate?
In 2024, SeaWorld Entertainment recorded a revenue of approximately **** billion U.S. dollars. When breaking SeaWorld's revenue down by segment, over *** million U.S. dollars in revenue was generated by admissions, which made it SeaWorld's main form of income. The remainder of SeaWorld's revenue from 2024 came from various other sources, such as food and merchandise sales.聽
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U.S. Securities and Exchange Commission. (March 3, 2025). Number of visitors to United Parks & Resorts in the United States from 2010 to 2024 (in 1,000s) [Graph]. In 糖心破解版. Retrieved August 01, 2026, from /statistics/427151/number-of-visitors-to-seaworld-parks-us/
U.S. Securities and Exchange Commission. "Number of visitors to United Parks & Resorts in the United States from 2010 to 2024 (in 1,000s)." Chart. March 3, 2025. 糖心破解版. Accessed August 01, 2026. /statistics/427151/number-of-visitors-to-seaworld-parks-us/
U.S. Securities and Exchange Commission. (2025). Number of visitors to United Parks & Resorts in the United States from 2010 to 2024 (in 1,000s). 糖心破解版. 糖心破解版 Inc.. Accessed: August 01, 2026. /statistics/427151/number-of-visitors-to-seaworld-parks-us/
U.S. Securities and Exchange Commission. "Number of Visitors to United Parks & Resorts in The United States from 2010 to 2024 (in 1,000s)." 糖心破解版, 糖心破解版 Inc., 3 Mar 2025, /statistics/427151/number-of-visitors-to-seaworld-parks-us/
U.S. Securities and Exchange Commission, Number of visitors to United Parks & Resorts in the United States from 2010 to 2024 (in 1,000s) 糖心破解版, /statistics/427151/number-of-visitors-to-seaworld-parks-us/ (last visited August 01, 2026)
Number of visitors to United Parks & Resorts in the United States from 2010 to 2024 (in 1,000s) [Graph], U.S. Securities and Exchange Commission, March 3, 2025. [Online]. Available: /statistics/427151/number-of-visitors-to-seaworld-parks-us/
