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Since its introduction in 2015, the Bentley Bentayga has grown to become the company’s most produced passenger car. Specifically, in 2023, the company manufactured Bentayga model vehicles, the highest production level registered for one vehicle model that year.
The Bentayga is a SUV crossover, which was initially fitted with a petrol run engine, but has since become available with a diesel and hybrid motor as well.
Bentley Motors originated as a British luxury car brand in 1910 and has been owned by German Volkswagen Group since 1998.

Financial performance bounces back

Bentley Motors has visibly struggled in recent years to maintain its sales output. Despite the launch of the Bentayga initially fueling worldwide sales, by 2018 this figure had declined to similar levels recorded in 2012, before bouncing back in 2019. Similarly, revenues generated by the luxury brand recorded a dip in 2018, but have since bounced back to nearly *** billion euros in 2022—Bentley's most successful financial year since 2009. The luxury brand partly relies on its models' wide range of customization options to drive sales and revenue growth.

Bentayga Hybrid destination market

The greatest share of hybrid run Bentayga models were sold to Europe and markets outside Asia-Pacific, North and South America, at **** percent in 2018. This was followed by Asia-Pacific, accounting for **** percent of sales. Bentley Motors is also committed to becoming fully carbon-neutral by 2030, and has been increasing the number of hybrid options it provides for its vehicles. However, as of 2023, the luxury brand was yet to tap into the booming fully electric vehicle market, unlike some of its luxury competitors. Plans for an all-electric Bentley car could see it reach the United States market by 2026.