total brand reach across print and digital platforms (digital platforms include desktop computer, smartphone, tablet)
Supplementary notes
PAMCo 1 2021: April ’19 – Mar ’20 print data fused with November ’20 Comscore data. The daily print figure is the daily reach of the 6-day paper (i.e. everyone who has read it 'yesterday') which can be different from the modelled 6-day AIR.
Where a single title had multiple websites, only the highest reaching title(s) were included here. See the source for the web addresses of each title.
For more information on the methodology of this survey click
Citation formats
Women's and general magazine brand readers in the United Kingdom 2019-2020
From April 2019 to March 2020, 44.3 million people read magazine brands monthly in the United Kingdom either in print format or online via a desktop computer, smartphone, or tablet. A total of 24.9 million consumers aged 15 or above read women's monthly magazines, whereas weekly publications aimed at women were less popular.
Magazine print sales in decline in the UK
The sales volume of printed magazines has taken a major hit in recent years, falling from 820.1 million copies of magazine titles sold in 2011 to just 373.8 million copies in 2018. In consequence, a general decrease was observed in the annual revenue from printed magazines sales, with figures at 634.2 million British pounds in 2018, down from roughly 1.2 billion British pounds in 2011.
Towards a digital consumption
While print magazines consumption has been falling continuously, a different tendency was observed when it came to the digital magazine sector. In this regard, the sales volume of the digital sector grew by 31.6 percent in 2018 from the previous year. As of 2019, 51 percent of adults in Great Britain consumed magazines monthly through their phones compared to roughly 40 percent individuals reading print magazines. 
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Publishers Audience Measurement Company. (March 10, 2021). Monthly readership of women's and general magazine brands among consumers in the United Kingdom from April 2019 to March 2020 (in millions) [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved July 28, 2026, from /statistics/379051/magazine-reach-by-sector-and-nation-uk/
Publishers Audience Measurement Company. "Monthly readership of women's and general magazine brands among consumers in the United Kingdom from April 2019 to March 2020 (in millions)." Chart. March 10, 2021. ÌÇÐÄÆƽâ°æ. Accessed July 28, 2026. /statistics/379051/magazine-reach-by-sector-and-nation-uk/
Publishers Audience Measurement Company. (2021). Monthly readership of women's and general magazine brands among consumers in the United Kingdom from April 2019 to March 2020 (in millions). ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: July 28, 2026. /statistics/379051/magazine-reach-by-sector-and-nation-uk/
Publishers Audience Measurement Company. "Monthly Readership of Women's and General Magazine Brands among Consumers in The United Kingdom from April 2019 to March 2020 (in Millions)." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 10 Mar 2021, /statistics/379051/magazine-reach-by-sector-and-nation-uk/
Publishers Audience Measurement Company, Monthly readership of women's and general magazine brands among consumers in the United Kingdom from April 2019 to March 2020 (in millions) ÌÇÐÄÆƽâ°æ, /statistics/379051/magazine-reach-by-sector-and-nation-uk/ (last visited July 28, 2026)
Monthly readership of women's and general magazine brands among consumers in the United Kingdom from April 2019 to March 2020 (in millions) [Graph], Publishers Audience Measurement Company, March 10, 2021. [Online]. Available: /statistics/379051/magazine-reach-by-sector-and-nation-uk/
