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Thinking about this holiday, which of these sources of information influenced your decision to book?*

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Source

Release date

February 2015

Region

United Kingdom

Survey time period

January 2015

Number of respondents

1,009 respondents

Age group

20-64 years

Special properties

weighted to reflect the UK adult online population profile

Method of interview

Online interview

Citation formats

Influences on the holiday planning process in the United Kingdom (UK) 2015

Published by ÌÇÐÄÆƽâ°æ Research Department, Feb 27, 2015
This statistic shows influencing factors on the holiday decision making process in the United Kingdom (UK) in 2015. Almost half of respondents were influenced by any website (excluding social media), while ** percent were influenced by talking to friends, colleagues or relatives.
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