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The statistic shows the sales of the leading cosmetic brands in 2014. Neutrogena makeup remover was the leading cosmetic brand in the United States in 2014 with sales that amounted to approximately 129 million U.S. dollars, a sales growth of 23.7 percent compared to the previous year.

In the U.S., the beauty and personal care market is a booming industry. In 2015, skin care product sales generated approximately 16 billion U.S. dollars, while color cosmetics generated a further 14.5 billion U.S. dollars.