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Have you ever visited a brick and mortar store to examine a product before purchasing it elsewhere online?

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Source

Release date

December 2014

Region

United States

Survey time period

December 2014

Number of respondents

2,042 respondents

Age group

18 years and older

Citation formats

Showrooming penetration in the United States as of November 2013

Published by ÌÇÐÄÆƽâ°æ Research Department, Dec 11, 2014
This graph presents the showrooming penetration in the United States between November 2012 and December 2014. As of November 2013, 46 percent of the survey respondents had visited a brick and mortar store to examine a product before purchasing it elsewhere online. In December 2014, this figure had grown to 49 percent.
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Online grocery shopping in the United Kingdom (UK)Online grocery shopping in the NetherlandsOnline grocery market in ItalyFashion e-commerce in the United KingdomOnline grocery shopping in Germany
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