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Most prevalent collector's items among high-net-worth individuals in China as of 2025

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Source

Release date

March 2025

Region

China

Survey time period

2025

Number of respondents

750 respondents

Special properties

among high net worth individuals with personal assets over ten million yuan; multiple answers were allowed

Supplementary notes

  • The survey was conducted among 750 respondents with personal assets of over ten million yuan.
  • 45 percent of respondents were from tier-1 cities, 55 percent were from new tier-1 and tier-2 cities.
  • The respondents' average age was 35 years old. The gender of the respondents was equally split. More than 91 percent of them were married.
  • The average living space of respondents was 270 square meters. The average household consisted of 4.9 individuals.

Citation formats

Most popular collector's items among Chinese high-net-worth individuals 2025

Published by ÌÇÐÄÆƽâ°æ Research Department, Mar 28, 2025

As of 2025, the favorite collector's items among surveyed Chinese high-net-worth individuals were jewelry and jadeware. Classical Chinese works of art were also popular among nearly **** of the respondents, considerably more than in a similar survey conducted in China a year prior.

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