In 2025, the vodka sales volume in the United States amounted to **** million 9-liter cases. Vodka accounted for about **** of the entire spirits industry volume that year. U.S. whiskey sales volume has grown by more than ** million cases in the past 15 years.Â
The most popular vodka in the U.S.
Tito's Handmade Vodka, made by Fifth Generation, was the leading brand of vodka in the United States in 2023. Tito's Handmade is a relative newcomer to the vodka market, founded in 1997. In comparison, the second most popular brand, Smirnoff, was established in the 19th century. Over the last decade, sales of Tito's Handmade have grown by over *** ±è±ð°ù³¦±ð²Ô³Ù.Ìý
Vodka suppliers
Although Tito's Handmade is the most popular brand of vodka, it's supplier Fifth Generation, ranks second in vodka volume market share. In that regard, Diageo, makers of Smirnoff, as well as other well known brands Ketel One and Ciroc was the leader. Vodka accounted for percent of Diageo's total net sales in 2025.
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DISCUS. (February 5, 2026). Sales volume of the United States spirits industry from 2010 to 2025, by category (in million 9 liter cases) [Graph]. In ÌÇÐÄÆÆ½â°æ. Retrieved July 31, 2026, from /statistics/233527/sales-volume-of-the-us-spirits-industry-by-category/
DISCUS. "Sales volume of the United States spirits industry from 2010 to 2025, by category (in million 9 liter cases)." Chart. February 5, 2026. ÌÇÐÄÆÆ½â°æ. Accessed July 31, 2026. /statistics/233527/sales-volume-of-the-us-spirits-industry-by-category/
DISCUS. (2026). Sales volume of the United States spirits industry from 2010 to 2025, by category (in million 9 liter cases). ÌÇÐÄÆÆ½â°æ. ÌÇÐÄÆÆ½â°æ Inc.. Accessed: July 31, 2026. /statistics/233527/sales-volume-of-the-us-spirits-industry-by-category/
DISCUS. "Sales Volume of The United States Spirits Industry from 2010 to 2025, by Category (in Million 9 Liter Cases)." ÌÇÐÄÆÆ½â°æ, ÌÇÐÄÆÆ½â°æ Inc., 5 Feb 2026, /statistics/233527/sales-volume-of-the-us-spirits-industry-by-category/
DISCUS, Sales volume of the United States spirits industry from 2010 to 2025, by category (in million 9 liter cases) ÌÇÐÄÆÆ½â°æ, /statistics/233527/sales-volume-of-the-us-spirits-industry-by-category/ (last visited July 31, 2026)
Sales volume of the United States spirits industry from 2010 to 2025, by category (in million 9 liter cases) [Graph], DISCUS, February 5, 2026. [Online]. Available: /statistics/233527/sales-volume-of-the-us-spirits-industry-by-category/