According to projections in 2025, alcohol consumption was expected to decline with growing penetration of GLP-1 drugs in the obese and overweight population worldwide. GLP-1 use among 25 percent of the global obese and overweight population was projected to result in a percent decline in alcohol demand by volume.
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Morgan Stanley. (September 22, 2025). Projected decline in alcohol consumption based on GLP-1 use among the obese and overweight population worldwide as of 2025 [Graph]. In ÌÇÐÄÆÆ½â°æ. Retrieved July 26, 2026, from /statistics/1660914/worldwide-projected-decline-alcohol-consumption-by-glp-1-penetration/
Morgan Stanley. "Projected decline in alcohol consumption based on GLP-1 use among the obese and overweight population worldwide as of 2025." Chart. September 22, 2025. ÌÇÐÄÆÆ½â°æ. Accessed July 26, 2026. /statistics/1660914/worldwide-projected-decline-alcohol-consumption-by-glp-1-penetration/
Morgan Stanley. (2025). Projected decline in alcohol consumption based on GLP-1 use among the obese and overweight population worldwide as of 2025. ÌÇÐÄÆÆ½â°æ. ÌÇÐÄÆÆ½â°æ Inc.. Accessed: July 26, 2026. /statistics/1660914/worldwide-projected-decline-alcohol-consumption-by-glp-1-penetration/
Morgan Stanley. "Projected Decline in Alcohol Consumption Based on Glp-1 Use among The Obese and Overweight Population Worldwide as of 2025." ÌÇÐÄÆÆ½â°æ, ÌÇÐÄÆÆ½â°æ Inc., 22 Sep 2025, /statistics/1660914/worldwide-projected-decline-alcohol-consumption-by-glp-1-penetration/
Morgan Stanley, Projected decline in alcohol consumption based on GLP-1 use among the obese and overweight population worldwide as of 2025 ÌÇÐÄÆÆ½â°æ, /statistics/1660914/worldwide-projected-decline-alcohol-consumption-by-glp-1-penetration/ (last visited July 26, 2026)
Projected decline in alcohol consumption based on GLP-1 use among the obese and overweight population worldwide as of 2025 [Graph], Morgan Stanley, September 22, 2025. [Online]. Available: /statistics/1660914/worldwide-projected-decline-alcohol-consumption-by-glp-1-penetration/