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Revenue generated by the company Red Bull between 2011 and 2016 (in billions of euros)

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Source

Release date

July 2017

Region

Worldwide

Survey time period

2011 - 2016

Supplementary notes

Figures prior to 2015 are included in reports previously published by the source.

Figures have been rounded.

Citation formats

Sales value of the Red Bull group 2011-2016

Published by ÌÇÐÄÆƽâ°æ Research Department, Jan 22, 2026
This statistic represents the global revenue of Red Bull between 2011 and 2016, in billions of euros. In 2016, Red Bull's revenue exceeded *** billion euros. Red Bull GmbH was the leading energy drink brand in the United States in 2014.

Red Bull

Red Bull GmbH operates in the beverage segment and is especially known for its renowned energy drink Red Bull. The company was founded in 1987 and is currently headquartered in Fuschl am See, Austria, near Salzburg. The company operates in more than *** countries worldwide.

The energy drink Red Bull is a functional beverage containing caffeine, taurine, B vitamins, sucrose, glucose, and water. In addition to the traditional Red Bull drink, the company also offers the "Red Bull Sugarfree" range. The drinks are sold in cans containing *** ounces (*** ml).
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