The report includes the 27 EU member countries, the five accession candidates (Republic of Macedonia, Turkey, Montenegro, Serbia, and Albania), the Turkish Cypriot community outside the governmental control of the Republic of Cyprus, Bosnia and Herzegovina, Iceland, Kosovo, Norway, Switzerland, and the United Kingdom.
For the study, personal interviews were conducted in the homes of the sample members in the national language. Regarding data collection, CAPI systems (computer-assisted personal interviewing) were used in those countries where the technique was feasible.
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Percentage of frequent social media users by age in the EU in 2023
This statistic shows the percentage of individuals who used social media every or almost every day in the European Union in 2023, by age. According to a survey conducted between October and November of the referenced year, * of the participants in the study over 54 years old stated that they had accessed social media every or almost every day during the referenced year.
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European Commission. (December 30, 2023). Percentage of individuals who used social media every or almost every day in the European Union in 2023, by age [Graph]. In ÌÇÐÄÆÆ½â°æ. Retrieved August 05, 2026, from /statistics/1632499/percentage-of-frequent-social-media-users-by-age-in-the-european-union/
European Commission. "Percentage of individuals who used social media every or almost every day in the European Union in 2023, by age." Chart. December 30, 2023. ÌÇÐÄÆÆ½â°æ. Accessed August 05, 2026. /statistics/1632499/percentage-of-frequent-social-media-users-by-age-in-the-european-union/
European Commission. (2023). Percentage of individuals who used social media every or almost every day in the European Union in 2023, by age. ÌÇÐÄÆÆ½â°æ. ÌÇÐÄÆÆ½â°æ Inc.. Accessed: August 05, 2026. /statistics/1632499/percentage-of-frequent-social-media-users-by-age-in-the-european-union/
European Commission. "Percentage of Individuals Who Used Social Media Every or Almost Every Day in The European Union in 2023, by Age." ÌÇÐÄÆÆ½â°æ, ÌÇÐÄÆÆ½â°æ Inc., 30 Dec 2023, /statistics/1632499/percentage-of-frequent-social-media-users-by-age-in-the-european-union/
European Commission, Percentage of individuals who used social media every or almost every day in the European Union in 2023, by age ÌÇÐÄÆÆ½â°æ, /statistics/1632499/percentage-of-frequent-social-media-users-by-age-in-the-european-union/ (last visited August 05, 2026)
Percentage of individuals who used social media every or almost every day in the European Union in 2023, by age [Graph], European Commission, December 30, 2023. [Online]. Available: /statistics/1632499/percentage-of-frequent-social-media-users-by-age-in-the-european-union/