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Distribution of the NFL Sunday Ticket subscription on YouTube in the United States from April 2023 to September 2024, by distribution hub

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Source

Release date

November 2024

Region

United States

Survey time period

April 2023 to September 2024

Citation formats

Share of NFL Sunday Ticket access on YouTube in the U.S. 2023-2024

Published by ÌÇÐÄÆƽâ°æ Research Department, Oct 9, 2025

According to estimates, over ** percent of the NFL Sunday Ticket subscriptions in the U.S. came from YouTube TV customers in September 2024, up from the share recorded in February of the same year. Viewers seem to tend to subscribe to the ticket via YouTube TV rather than on YouTube Primetime Channels towards the beginning of an NFL season.

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Sports streaming in the United StatesNFLNational Basketball Association (NBA)Major League Baseball (MLB)March Madness
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