In Australia in 2025, Facebook had the highest share of users, with **** percent of Australians saying they used the platform. Its counterpart messaging app, Facebook Messenger, was used by just under **** percent of Australians.Â
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how ÌÇÐÄÆÆ½â°æ can support your business.
Meltwater. (June 10, 2025). Breakdown of most used social media platforms in Australia in 2025 [Graph]. In ÌÇÐÄÆÆ½â°æ. Retrieved July 25, 2026, from /statistics/1551482/australia-most-used-social-media-platforms/
Meltwater. "Breakdown of most used social media platforms in Australia in 2025." Chart. June 10, 2025. ÌÇÐÄÆÆ½â°æ. Accessed July 25, 2026. /statistics/1551482/australia-most-used-social-media-platforms/
Meltwater. (2025). Breakdown of most used social media platforms in Australia in 2025. ÌÇÐÄÆÆ½â°æ. ÌÇÐÄÆÆ½â°æ Inc.. Accessed: July 25, 2026. /statistics/1551482/australia-most-used-social-media-platforms/
Meltwater. "Breakdown of Most Used Social Media Platforms in Australia in 2025." ÌÇÐÄÆÆ½â°æ, ÌÇÐÄÆÆ½â°æ Inc., 10 Jun 2025, /statistics/1551482/australia-most-used-social-media-platforms/
Meltwater, Breakdown of most used social media platforms in Australia in 2025 ÌÇÐÄÆÆ½â°æ, /statistics/1551482/australia-most-used-social-media-platforms/ (last visited July 25, 2026)
Breakdown of most used social media platforms in Australia in 2025 [Graph], Meltwater, June 10, 2025. [Online]. Available: /statistics/1551482/australia-most-used-social-media-platforms/