Original question: "Do you subscribe to any video-on-demand or video streaming service providers? (e.g. Netflix, PrimeVideo, Tencent Video, etc) If yes, how many subscriptions to such services do you have?"
The survey was conducted among 1,407 female and 1,765 male respondents.
Citation formats
Number of SVOD service subscriptions South Korea 2024, by gender
According to a survey conducted by in South Korea in 2024, around ** percent of female and **** percent of male respondents stated that they only held *** subscription to a Subscription-Video-on-Demand (SVoD) or video streaming service provider, and this subscription was shared with friends or family. This was the most common way of using subscriptions, followed by paying for only *** by oneself.
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Rakuten Insight. (September 4, 2024). Number of Subscription-Video-on-Demand (SVOD) service subscriptions held by consumers in South Korea as of June 2024, by gender [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved July 30, 2026, from /statistics/1490417/south-korea-svod-services-subscription-number-by-gender/
Rakuten Insight. "Number of Subscription-Video-on-Demand (SVOD) service subscriptions held by consumers in South Korea as of June 2024, by gender." Chart. September 4, 2024. ÌÇÐÄÆƽâ°æ. Accessed July 30, 2026. /statistics/1490417/south-korea-svod-services-subscription-number-by-gender/
Rakuten Insight. (2024). Number of Subscription-Video-on-Demand (SVOD) service subscriptions held by consumers in South Korea as of June 2024, by gender. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: July 30, 2026. /statistics/1490417/south-korea-svod-services-subscription-number-by-gender/
Rakuten Insight. "Number of Subscription-video-on-demand (Svod) Service Subscriptions Held by Consumers in South Korea as of June 2024, by Gender." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 4 Sep 2024, /statistics/1490417/south-korea-svod-services-subscription-number-by-gender/
Rakuten Insight, Number of Subscription-Video-on-Demand (SVOD) service subscriptions held by consumers in South Korea as of June 2024, by gender ÌÇÐÄÆƽâ°æ, /statistics/1490417/south-korea-svod-services-subscription-number-by-gender/ (last visited July 30, 2026)
Number of Subscription-Video-on-Demand (SVOD) service subscriptions held by consumers in South Korea as of June 2024, by gender [Graph], Rakuten Insight, September 4, 2024. [Online]. Available: /statistics/1490417/south-korea-svod-services-subscription-number-by-gender/
