According to a survey on chocolate and snack brands conducted in Indonesia in July 2023, taste was the most important factor influencing the purchase of chocolate brands among Indonesian consumers, as stated by approximately ** percent of respondents. Brand reputation came in second, with around ** percent of respondents.
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Kurious by Katadata Insight Center. (August 8, 2023). Leading factors influencing the purchase of chocolate brands in Indonesia as of August 2023 [Graph]. In ÌÇÐÄÆÆ½â°æ. Retrieved July 31, 2026, from /statistics/1467805/indonesia-main-factors-influencing-chocolate-brand-purchases/
Kurious by Katadata Insight Center. "Leading factors influencing the purchase of chocolate brands in Indonesia as of August 2023." Chart. August 8, 2023. ÌÇÐÄÆÆ½â°æ. Accessed July 31, 2026. /statistics/1467805/indonesia-main-factors-influencing-chocolate-brand-purchases/
Kurious by Katadata Insight Center. (2023). Leading factors influencing the purchase of chocolate brands in Indonesia as of August 2023. ÌÇÐÄÆÆ½â°æ. ÌÇÐÄÆÆ½â°æ Inc.. Accessed: July 31, 2026. /statistics/1467805/indonesia-main-factors-influencing-chocolate-brand-purchases/
Kurious by Katadata Insight Center. "Leading Factors Influencing The Purchase of Chocolate Brands in Indonesia as of August 2023." ÌÇÐÄÆÆ½â°æ, ÌÇÐÄÆÆ½â°æ Inc., 8 Aug 2023, /statistics/1467805/indonesia-main-factors-influencing-chocolate-brand-purchases/
Kurious by Katadata Insight Center, Leading factors influencing the purchase of chocolate brands in Indonesia as of August 2023 ÌÇÐÄÆÆ½â°æ, /statistics/1467805/indonesia-main-factors-influencing-chocolate-brand-purchases/ (last visited July 31, 2026)
Leading factors influencing the purchase of chocolate brands in Indonesia as of August 2023 [Graph], Kurious by Katadata Insight Center, August 8, 2023. [Online]. Available: /statistics/1467805/indonesia-main-factors-influencing-chocolate-brand-purchases/