In 2023, the value of NASCAR broadcasting rights totaled over *** million U.S. dollars. Over ** percent of this total came from the United States and Canada, with TV rights for the rest of the world amounting to just *** million U.S. dollars.
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BlackBook Motorsport. (February 11, 2024). Value of NASCAR broadcasting rights worldwide in 2023, by region (in million U.S. dollars) [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved July 23, 2026, from /statistics/1459839/nascar-tv-rights-value/
BlackBook Motorsport. "Value of NASCAR broadcasting rights worldwide in 2023, by region (in million U.S. dollars)." Chart. February 11, 2024. ÌÇÐÄÆƽâ°æ. Accessed July 23, 2026. /statistics/1459839/nascar-tv-rights-value/
BlackBook Motorsport. (2024). Value of NASCAR broadcasting rights worldwide in 2023, by region (in million U.S. dollars). ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: July 23, 2026. /statistics/1459839/nascar-tv-rights-value/
BlackBook Motorsport. "Value of Nascar Broadcasting Rights Worldwide in 2023, by Region (in Million U.S. Dollars)." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 11 Feb 2024, /statistics/1459839/nascar-tv-rights-value/
BlackBook Motorsport, Value of NASCAR broadcasting rights worldwide in 2023, by region (in million U.S. dollars) ÌÇÐÄÆƽâ°æ, /statistics/1459839/nascar-tv-rights-value/ (last visited July 23, 2026)
Value of NASCAR broadcasting rights worldwide in 2023, by region (in million U.S. dollars) [Graph], BlackBook Motorsport, February 11, 2024. [Online]. Available: /statistics/1459839/nascar-tv-rights-value/
