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In 2023, carbonated beverages made up more than ** percent of India's non-alcoholic drink market. Packaged water was the second most popular choice, holding a ** percent market share during the same time. The non-alcoholic beverage sector in India had a total revenue of approximately ** billion U.S. dollars that year.

Consumption of non-alcoholic beverages

The non-alcoholic beverage market in India caters to a diverse consumer base, offering a wide array of options from chilled lassi (yogurt drink) to aromatic tea. As of 2023, the consumption volume of these beverages in the country stood at approximately ** billion liters. This sustained growth is reflected in the increasing revenue from these drinks.

Carbonated drinks

The Indian soft drinks market is diverse, featuring a variety of segments including carbonated drinks, packaged drinking water, juices, nectars, and still drinks. Among these, carbonated drinks play a major role, distinctly standing out with a market size of *** billion Indian rupees. Within this category, Coca-Cola holds a significant share of the carbonated soft drinks market in India with popular brands like Sprite, Thums Up, Limca, and Fanta.