In 2025, the highest artificial intelligence (AI) and generative artificial intelligence (GenAI) spending in Europe was estimated for the banking sector, at **** billion U.S. dollars. It was followed by the retail sector with a spending of *** billion U.S. dollars. Banking was also the leading industry in terms of spending on a global scale. The value of investments varied greatly across industries.
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IDC. (March 17, 2025). Estimated spending on artificial intelligence (AI) and generative AI in Europe in 2025, by industry (in billion U.S. dollars) [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved July 24, 2026, from /statistics/1446070/europe-spending-on-ai-by-industry/
IDC. "Estimated spending on artificial intelligence (AI) and generative AI in Europe in 2025, by industry (in billion U.S. dollars)." Chart. March 17, 2025. ÌÇÐÄÆƽâ°æ. Accessed July 24, 2026. /statistics/1446070/europe-spending-on-ai-by-industry/
IDC. (2025). Estimated spending on artificial intelligence (AI) and generative AI in Europe in 2025, by industry (in billion U.S. dollars). ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: July 24, 2026. /statistics/1446070/europe-spending-on-ai-by-industry/
IDC. "Estimated Spending on Artificial Intelligence (Ai) and Generative Ai in Europe in 2025, by Industry (in Billion U.S. Dollars)." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 17 Mar 2025, /statistics/1446070/europe-spending-on-ai-by-industry/
IDC, Estimated spending on artificial intelligence (AI) and generative AI in Europe in 2025, by industry (in billion U.S. dollars) ÌÇÐÄÆƽâ°æ, /statistics/1446070/europe-spending-on-ai-by-industry/ (last visited July 24, 2026)
Estimated spending on artificial intelligence (AI) and generative AI in Europe in 2025, by industry (in billion U.S. dollars) [Graph], IDC, March 17, 2025. [Online]. Available: /statistics/1446070/europe-spending-on-ai-by-industry/
