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Market volume share of plant-based meat products in Italy in 2024, by company

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Sources

Release date

July 2025

Region

Italy

Survey time period

2024

Supplementary notes

Figures include sales value of meat alternative products distributed in hypermarkets, supermarkets and convenience stores.

Citation formats

Italy: meat alternative market volume distribution 2024, by company

Published by
T. Ozbun,
Sep 30, 2025

More than **** of plant-based meat in grocery retail in Italy was produced by the Granarolo Group, while Nestlé followed with around ** percent. Planted came third with a market volume share of *** percent.

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