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Number of customers of bol.com from 2020 to 2025 (in millions)

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Sources

Release date

April 2026

Region

Belgium, Netherlands

Survey time period

2020 to 2025

Special properties

Bol.com operates in the Netherlands and Belgium

Supplementary notes

The source defines customers as people or businesses who purchased something in the past year.

The figures have been taken from several publications.

Citation formats

Number of bol.com customers 2020-2025

Published by
Yihan Ma,
Apr 28, 2026

Bol.com attracts roughly ** million customers per year. The customer base of the e-commerce giant has been relatively stable in recent years.

Bol.com is an online marketplace that has managed to remain dominant for decades in the Netherlands and Belgium. The company sells its own products, but also operates as a third-party reseller for partner companies.

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