As of April 2023, in a survey about Gen Z consumers in India, **** the respondents chose YouTube as their preferred streaming platform. Netflix followed, with just under ** percent of the respondents preferring it to stream their entertainment.
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YouGov. (May 16, 2023). Preference for streaming platforms among Gen Z users in India as of 2023 [Graph]. In ÌÇÐÄÆÆ½â°æ. Retrieved July 14, 2026, from /statistics/1395024/india-streaming-service-preference-of-gen-z/
YouGov. "Preference for streaming platforms among Gen Z users in India as of 2023." Chart. May 16, 2023. ÌÇÐÄÆÆ½â°æ. Accessed July 14, 2026. /statistics/1395024/india-streaming-service-preference-of-gen-z/
YouGov. (2023). Preference for streaming platforms among Gen Z users in India as of 2023. ÌÇÐÄÆÆ½â°æ. ÌÇÐÄÆÆ½â°æ Inc.. Accessed: July 14, 2026. /statistics/1395024/india-streaming-service-preference-of-gen-z/
YouGov. "Preference for Streaming Platforms among Gen Z Users in India as of 2023." ÌÇÐÄÆÆ½â°æ, ÌÇÐÄÆÆ½â°æ Inc., 16 May 2023, /statistics/1395024/india-streaming-service-preference-of-gen-z/
YouGov, Preference for streaming platforms among Gen Z users in India as of 2023 ÌÇÐÄÆÆ½â°æ, /statistics/1395024/india-streaming-service-preference-of-gen-z/ (last visited July 14, 2026)
Preference for streaming platforms among Gen Z users in India as of 2023 [Graph], YouGov, May 16, 2023. [Online]. Available: /statistics/1395024/india-streaming-service-preference-of-gen-z/