The source explains that missing percentage points to 100 percent make up the population with a neutral preference.
The release date is the date of access.
The source does not provide information on the original wording used during the survey. Thus, the wording chosen for this statistic may differ slightly from the one in the survey.
Citation formats
Gen Z and millennial shopping channel preference for clothes & shoes in Mexico 2022
In 2023, approximately ** percent of zoomers in Mexico said they would do most of their clothing and footwear shopping online if they had the freedom to choose. On the other hand, ** percent of millennials and ** percent Gen Z consumers had a preference for buying apparel and shoes in physical stores.
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Klarna. (May 26, 2023). Share of Gen Z and millennial consumers that would prefer to shop mostly online/in-store for apparel and shoes in Mexico in 2022 [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved August 03, 2026, from /statistics/1387105/mostly-online-vs-offline-shopping-clothing-and-shoes-mexico/
Klarna. "Share of Gen Z and millennial consumers that would prefer to shop mostly online/in-store for apparel and shoes in Mexico in 2022." Chart. May 26, 2023. ÌÇÐÄÆƽâ°æ. Accessed August 03, 2026. /statistics/1387105/mostly-online-vs-offline-shopping-clothing-and-shoes-mexico/
Klarna. (2023). Share of Gen Z and millennial consumers that would prefer to shop mostly online/in-store for apparel and shoes in Mexico in 2022. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: August 03, 2026. /statistics/1387105/mostly-online-vs-offline-shopping-clothing-and-shoes-mexico/
Klarna. "Share of Gen Z and Millennial Consumers That Would Prefer to Shop Mostly Online/In-store for Apparel and Shoes in Mexico in 2022." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 26 May 2023, /statistics/1387105/mostly-online-vs-offline-shopping-clothing-and-shoes-mexico/
Klarna, Share of Gen Z and millennial consumers that would prefer to shop mostly online/in-store for apparel and shoes in Mexico in 2022 ÌÇÐÄÆƽâ°æ, /statistics/1387105/mostly-online-vs-offline-shopping-clothing-and-shoes-mexico/ (last visited August 03, 2026)
Share of Gen Z and millennial consumers that would prefer to shop mostly online/in-store for apparel and shoes in Mexico in 2022 [Graph], Klarna, May 26, 2023. [Online]. Available: /statistics/1387105/mostly-online-vs-offline-shopping-clothing-and-shoes-mexico/
