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Purchase channels of home appliances in South Korea as of May 2022

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Source

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Release date

May 2022

Region

South Korea

Survey time period

May 14 to 16, 2022

Number of respondents

2,246 respondents that recently purchased a home appliance

Age group

20-59 years

Special properties

online and offline

Method of interview

Online Access Panel

Citation formats

Purchase channels of home appliances South Korea 2022

Published by Thuy D., May 9, 2023
According to a survey conducted in South Korea by in May 2022, about ** percent of respondents purchased home appliances online via open market or social commerce. Overall, respondents seemed to prefer online purchase channels over offline ones.
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