According to a January 2023 study of iOS users in the United States, Gram Games, the Zynga-owned developer of Merge Dragons, reported an average of U.S. dollars in in-app spending from users during the examined month. Playtika Santa Monica averaged **** U.S. dollars in spending per mobile gamer. Supertreat followed, with U.S. mobile gamers spending approximately *** U.S. dollars on apps published by the German-based gaming developer.
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Measure Protocol. (April 4, 2023). Average in-app spending for mobile gamers in the United States in January 2023, by app publisher (in U.S. dollars) [Graph]. In ÌÇÐÄÆÆ½â°æ. Retrieved July 26, 2026, from /statistics/1367795/us-mobile-gaming-iap-spending-by-publisher/
Measure Protocol. "Average in-app spending for mobile gamers in the United States in January 2023, by app publisher (in U.S. dollars)." Chart. April 4, 2023. ÌÇÐÄÆÆ½â°æ. Accessed July 26, 2026. /statistics/1367795/us-mobile-gaming-iap-spending-by-publisher/
Measure Protocol. (2023). Average in-app spending for mobile gamers in the United States in January 2023, by app publisher (in U.S. dollars). ÌÇÐÄÆÆ½â°æ. ÌÇÐÄÆÆ½â°æ Inc.. Accessed: July 26, 2026. /statistics/1367795/us-mobile-gaming-iap-spending-by-publisher/
Measure Protocol. "Average In-app Spending for Mobile Gamers in The United States in January 2023, by App Publisher (in U.S. Dollars)." ÌÇÐÄÆÆ½â°æ, ÌÇÐÄÆÆ½â°æ Inc., 4 Apr 2023, /statistics/1367795/us-mobile-gaming-iap-spending-by-publisher/
Measure Protocol, Average in-app spending for mobile gamers in the United States in January 2023, by app publisher (in U.S. dollars) ÌÇÐÄÆÆ½â°æ, /statistics/1367795/us-mobile-gaming-iap-spending-by-publisher/ (last visited July 26, 2026)
Average in-app spending for mobile gamers in the United States in January 2023, by app publisher (in U.S. dollars) [Graph], Measure Protocol, April 4, 2023. [Online]. Available: /statistics/1367795/us-mobile-gaming-iap-spending-by-publisher/