Information on population: Base: German-speaking population aged 14 years and older at the main place of residence in the Federal Republic of Germany.
Information on total sample: 2019: 23,318 respondents, representing 70.60 million people 2020: 23,191 respondents, representing 70.64 million people 2021: 22,563 respondents, representing 70.54 million people 2022: 23,015 respondents, representing 70.60 million people 2023: 23,524 respondents, representing 70.08 million people.
2024: 23,485 respondents, representing 70.48 million people.
Further information on methodology available .
This question was asked during the survey in the following wording: "Various insurance and opportunities to invest your money are listed here. Which of these do you or someone in your household currently have? - Gold (bars, coins, ETF)."
Citation formats
Number of people who own gold in Germany 2019-2024
In 2024, around * people in Germany owned gold as bars, coins or ETFs. The Allensbach Market and Advertising Media Analysis (Allensbacher Markt- und Werbeträgeranalyse or AWA in German) determines attitudes, consumer habits and media usage of the population in Germany on a broad statistical basis.
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IfD Allensbach. (June 19, 2024). Number of people who own gold (bars, coins, ETFs) in Germany from 2019 to 2024 (in millions) [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved July 24, 2026, from /statistics/1365689/gold-owners-in-households-germany/
IfD Allensbach. "Number of people who own gold (bars, coins, ETFs) in Germany from 2019 to 2024 (in millions)." Chart. June 19, 2024. ÌÇÐÄÆƽâ°æ. Accessed July 24, 2026. /statistics/1365689/gold-owners-in-households-germany/
IfD Allensbach. (2024). Number of people who own gold (bars, coins, ETFs) in Germany from 2019 to 2024 (in millions). ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: July 24, 2026. /statistics/1365689/gold-owners-in-households-germany/
IfD Allensbach. "Number of People Who Own Gold (Bars, Coins, Etfs) in Germany from 2019 to 2024 (in Millions)." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 19 Jun 2024, /statistics/1365689/gold-owners-in-households-germany/
IfD Allensbach, Number of people who own gold (bars, coins, ETFs) in Germany from 2019 to 2024 (in millions) ÌÇÐÄÆƽâ°æ, /statistics/1365689/gold-owners-in-households-germany/ (last visited July 24, 2026)
Number of people who own gold (bars, coins, ETFs) in Germany from 2019 to 2024 (in millions) [Graph], IfD Allensbach, June 19, 2024. [Online]. Available: /statistics/1365689/gold-owners-in-households-germany/
