*Die hard fans: emotionally connected, they don't miss a match and highly seek football content.
Loyal fans: football fans and loyalists. They favor a team and consume content related to footfall quite frequently.
Football social fans: enjoy the hype during football events. They only consume content related to football during key events.
According to a survey on the consumer behavior of football fans in the Middle East and North Africa (MENA) region in 2022, the share of loyal fans of football fans was the highest, valuing to ** percent. This was followed by die hard fans with a share of ** percent in that year.
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Campaign Middle East. (November 2, 2022). Share of football fans in the Middle East and North Africa (MENA) region in 2022, by loyalty* [Graph]. In ÌÇÐÄÆÆ½â°æ. Retrieved July 29, 2026, from /statistics/1343678/mena-football-fans-share-by-loyalty/
Campaign Middle East. "Share of football fans in the Middle East and North Africa (MENA) region in 2022, by loyalty*." Chart. November 2, 2022. ÌÇÐÄÆÆ½â°æ. Accessed July 29, 2026. /statistics/1343678/mena-football-fans-share-by-loyalty/
Campaign Middle East. (2022). Share of football fans in the Middle East and North Africa (MENA) region in 2022, by loyalty*. ÌÇÐÄÆÆ½â°æ. ÌÇÐÄÆÆ½â°æ Inc.. Accessed: July 29, 2026. /statistics/1343678/mena-football-fans-share-by-loyalty/
Campaign Middle East. "Share of Football Fans in The Middle East and North Africa (Mena) Region in 2022, by Loyalty*." ÌÇÐÄÆÆ½â°æ, ÌÇÐÄÆÆ½â°æ Inc., 2 Nov 2022, /statistics/1343678/mena-football-fans-share-by-loyalty/
Campaign Middle East, Share of football fans in the Middle East and North Africa (MENA) region in 2022, by loyalty* ÌÇÐÄÆÆ½â°æ, /statistics/1343678/mena-football-fans-share-by-loyalty/ (last visited July 29, 2026)
Share of football fans in the Middle East and North Africa (MENA) region in 2022, by loyalty* [Graph], Campaign Middle East, November 2, 2022. [Online]. Available: /statistics/1343678/mena-football-fans-share-by-loyalty/