| Characteristic | Number of people purchasing tickets in millions |
|---|---|
| - | - |
| - | - |
| - | - |
| - | - |
| - | - |
| - | - |
| - | - |
| - | - |
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Source
Release date
July 2022
Region
United States
Survey time period
March 2022
Supplementary notes
The calculation for this statistic is based on ÌÇÐÄÆÆ½â°æ Digital Market Outlook figures for digital ticket sales within the relevant event categories, and primary market research data from the ÌÇÐÄÆÆ½â°æ Global Consumer survey is used to calculate the offline ticket sales for the relevant markets.
Bias due to regional differences in online penetration and price differences were avoided by including the share of the online population as well as the big mac index into the Modelling approach.
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