The annual smartphone churn rate of SoftBank Corp. amounted to *** percent in fiscal year 2024, up from **** percent in the previous year. SoftBank Corp. is a subsidiary of SoftBank Group Corp. and one of the main mobile phone operators in Japan.
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SoftBank. (May 8, 2025). Annual churn rate of SoftBank Corp. smartphone subscriptions in Japan from fiscal year 2017 to 2024 [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved July 25, 2026, from /statistics/1298085/softbank-corp-annual-smartphone-churn-rate/
SoftBank. "Annual churn rate of SoftBank Corp. smartphone subscriptions in Japan from fiscal year 2017 to 2024." Chart. May 8, 2025. ÌÇÐÄÆƽâ°æ. Accessed July 25, 2026. /statistics/1298085/softbank-corp-annual-smartphone-churn-rate/
SoftBank. (2025). Annual churn rate of SoftBank Corp. smartphone subscriptions in Japan from fiscal year 2017 to 2024. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: July 25, 2026. /statistics/1298085/softbank-corp-annual-smartphone-churn-rate/
SoftBank. "Annual Churn Rate of Softbank Corp. Smartphone Subscriptions in Japan from Fiscal Year 2017 to 2024." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 8 May 2025, /statistics/1298085/softbank-corp-annual-smartphone-churn-rate/
SoftBank, Annual churn rate of SoftBank Corp. smartphone subscriptions in Japan from fiscal year 2017 to 2024 ÌÇÐÄÆƽâ°æ, /statistics/1298085/softbank-corp-annual-smartphone-churn-rate/ (last visited July 25, 2026)
Annual churn rate of SoftBank Corp. smartphone subscriptions in Japan from fiscal year 2017 to 2024 [Graph], SoftBank, May 8, 2025. [Online]. Available: /statistics/1298085/softbank-corp-annual-smartphone-churn-rate/
