The source used two different methods of measure, see the "Details" tab for more information
Method of interview
Online survey
Supplementary notes
The source combined findings from two different methodologies: On the one hand, it analyzed the online activities of 10,000 consumers who (voluntarily) shared their active and passive behavior on DISQO between January and November 2021. On the other hand, it surveyed 2,700 audience members who used either Robinhood or one of the largest cryptocurrency exchanges.
The source mentions several times it asked about "the major" or "the largest" cryptocurrency exchanges, but does not specify which ones or how many.
The source does elaborate on what it identified as the "top five traditional stock brokers". These include the websites of schwab.com, fidelity.com, etrade.com, tdameritrade.com, and edwardjones.com.
Citation formats
User age on crypto websites, Robinhood, and traditional brokers in the U.S. 2021
Users between 35 and 44 were as active on Robinhood than they were on cryptocurrency traders. The number of users of the commission-free trading app nearly doubled in 2021. Younger users, however, were more active on cryptocurrency exchanges than on Robinhood or the websites of traditional brokers. Coinbase ranked as one of the United States' most popular crypto exchanges in 2022 - although Robinhood was also used for such ends.
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DISQO. (February 1, 2022). Visits per user on cryptocurrency traders, Robinhood, and websites from stock brokers in the United States in 2021, by age group [Graph]. In ÌÇÐÄÆÆ½â°æ. Retrieved July 24, 2026, from /statistics/1295438/financial-website-visits-per-age-usa/
DISQO. "Visits per user on cryptocurrency traders, Robinhood, and websites from stock brokers in the United States in 2021, by age group." Chart. February 1, 2022. ÌÇÐÄÆÆ½â°æ. Accessed July 24, 2026. /statistics/1295438/financial-website-visits-per-age-usa/
DISQO. (2022). Visits per user on cryptocurrency traders, Robinhood, and websites from stock brokers in the United States in 2021, by age group. ÌÇÐÄÆÆ½â°æ. ÌÇÐÄÆÆ½â°æ Inc.. Accessed: July 24, 2026. /statistics/1295438/financial-website-visits-per-age-usa/
DISQO. "Visits per User on Cryptocurrency Traders, Robinhood, and Websites from Stock Brokers in The United States in 2021, by Age Group." ÌÇÐÄÆÆ½â°æ, ÌÇÐÄÆÆ½â°æ Inc., 1 Feb 2022, /statistics/1295438/financial-website-visits-per-age-usa/
DISQO, Visits per user on cryptocurrency traders, Robinhood, and websites from stock brokers in the United States in 2021, by age group ÌÇÐÄÆÆ½â°æ, /statistics/1295438/financial-website-visits-per-age-usa/ (last visited July 24, 2026)
Visits per user on cryptocurrency traders, Robinhood, and websites from stock brokers in the United States in 2021, by age group [Graph], DISQO, February 1, 2022. [Online]. Available: /statistics/1295438/financial-website-visits-per-age-usa/