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Android mobile apps uninstall rate in selected categories in Brazil from August to September 2024, by install type

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Source

Release date

February 2025

Region

North America, Brazil

Survey time period

August to September 2024

Special properties

Android only; 2,200 apps and 1.3 billion app installs

Citation formats

Selected Android app categories average uninstall rate in Brazil 2024, by install

Published by
Christy Tila,
Feb 3, 2025

Between August and September 2024, Android social media apps in Brazil presented a 75.79 percent uninstall rate when the users first reached them via ad recommendation. Apps in this category represented 67.48 percent uninstall rate when coming from organic installs. Organic installs of entertainment apps on Android reported a 54.77 percent uninstall rate, while organic installs of finance apps reported a 47.65 percent uninstall rate among Brazilian users in the examined period.

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Mobile app usage in FranceMobile app usageMobile messenger and communication appsMobile social media worldwideOnline banking in France
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* For commercial use only

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Always free
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Based on your interests

Starter Account

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per month, billed annually 1
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For teams of up to 99 users
Talk to sales for pricing
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1 All prices do not include sales tax. The account requires an annual contract and will renew after one year to the regular list price.

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