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Share of consumers worldwide not using selected mobile app categories as of September 2021, by age group

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Sources

Release date

January 2022

Region

Worldwide

Survey time period

September 2021

Number of respondents

9,143 respondents

Special properties

since the start of the COVID-19 pandemic

Supplementary notes

According to the source, the survey was conducted among "9,143 respondents across the U.S., U.K., France, Germany, Australia, Singapore and India."

Citation formats

Global users who did not engage with selected app categories 2021, by age group

Published by
Christy Tila,
Apr 7, 2022
According to a survey of global consumers conducted in September 2021, ** percent of Boomers reported not using education apps. Social media apps also saw low usage among Boomers, with in ** respondents reporting not using apps in this category. By comparison, ** percent of Gen Z users reported not engaging with travel and hospitality apps. Since the beginning of the global COVID-19 pandemic, travel apps struggled to retain users and keep their pre-pandemic engagement levels.
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