In 2024, the average purchase value for a used automobile in Japan was around **** million Japanese yen, decreasing from **** million Japanese yen in the previous year. The most commonly purchased price range for used cars was usually between *** thousand and one million Japanese yen.Â
Outlooks for Japan’s used auto-market
The recent trends have been encouraging; registrations of used cars indicate a vivid circulation, and the average value of used car purchases remained high in 2024. Clients in their 20s and 30s contributed slightly more to the used vehicle market than their older peers.
The used EV-market: small steps
Another issue in the automotive world is CASE (connected, autonomous, shared and service, and electrified vehicles). As the government pushes domestic dealers to substitute their lineup of new passenger cars with electrified models by 2035, this government policy would have implications for the used auto market once implemented. One result would be a larger supply of used electrics, whose market is currently in its infancy. Because used cars and commercial vehicles are not affected by the announced 2035 sales ban, EVs may remain a niche product in the used car market for longer than that.
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Recruit Holdings. (March 5, 2025). Average price of used automobile purchases in Japan from 2015 to 2024 (in million Japanese yen) [Graph]. In ÌÇÐÄÆÆ½â°æ. Retrieved July 26, 2026, from /statistics/1248149/japan-average-sales-price-used-automobile/
Recruit Holdings. "Average price of used automobile purchases in Japan from 2015 to 2024 (in million Japanese yen)." Chart. March 5, 2025. ÌÇÐÄÆÆ½â°æ. Accessed July 26, 2026. /statistics/1248149/japan-average-sales-price-used-automobile/
Recruit Holdings. (2025). Average price of used automobile purchases in Japan from 2015 to 2024 (in million Japanese yen). ÌÇÐÄÆÆ½â°æ. ÌÇÐÄÆÆ½â°æ Inc.. Accessed: July 26, 2026. /statistics/1248149/japan-average-sales-price-used-automobile/
Recruit Holdings. "Average Price of Used Automobile Purchases in Japan from 2015 to 2024 (in Million Japanese Yen)." ÌÇÐÄÆÆ½â°æ, ÌÇÐÄÆÆ½â°æ Inc., 5 Mar 2025, /statistics/1248149/japan-average-sales-price-used-automobile/
Recruit Holdings, Average price of used automobile purchases in Japan from 2015 to 2024 (in million Japanese yen) ÌÇÐÄÆÆ½â°æ, /statistics/1248149/japan-average-sales-price-used-automobile/ (last visited July 26, 2026)
Average price of used automobile purchases in Japan from 2015 to 2024 (in million Japanese yen) [Graph], Recruit Holdings, March 5, 2025. [Online]. Available: /statistics/1248149/japan-average-sales-price-used-automobile/