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Leading sales channels of fast-moving consumer goods (FMCG) in the Philippines as of 3rd quarter 2025, by market share

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Source

Release date

December 2025

Region

Philippines

Survey time period

Q3 2025

Supplementary notes

The figures do not add up to 100 percent.

Citation formats

Major FMCG sales channels Philippines Q3 2025, by market share

Published by ÌÇÐÄÆƽâ°æ Research Department, Jun 10, 2026

As of the third quarter of 2025, sari-sari stores held the highest market share in the fast-moving consumer goods (FMCG) sector in the Philippines at ** percent. Hypermarkets and supermarkets followed with a market share of ** percent.

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Statistics on " FMCG market in the Philippines "

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Overview

5

Key segment: Cosmetics and personal care

5

Key segment: Food

7

Brand preference

6

Key segment: Alcoholic beverage

6

Key segment: Non-alcoholic beverage

5

Key segment: Pet food

4

Market leaders

4

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Topics

FMCG market in the PhilippinesFood retail industry in the PhilippinesE-commerce in the PhilippinesCosmetics and personal care industry in the PhilippinesAlcoholic beverage in the Philippines
Access all statistics starting from $2,388 USD yearly *

* For commercial use only

Basic Account

For single users
$0 USD
Always free
Access limited to Free Statistics. Premium Statistics are not included.
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Starter Account

For single users
$199 USD
per month, billed annually 1
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  • Premium Statistics

  • The statistic on this page is a Premium Statistic and is included in this account.

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For teams of up to 99 users
Talk to sales for pricing
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  • Market ÌÇÐÄÆƽâ°æ

1 All prices do not include sales tax. The account requires an annual contract and will renew after one year to the regular list price.

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