The survey group comprised 257 buy-side investors and sell-side analysts at large companies that trade securities on behalf of their investors. 47 percent of respondents came from the U.S., 18 percent were from the U.K. Canada accounted for 10 percent, Germany made up seven percent and 17 percent came from other locations.
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Top drivers leading investors to non-traditional media sources 2023
As of 2023, ** percent of the institutional investors surveyed stated that their main motivation for turning to non-traditional media sources was to access news faster than from other media sources. Keeping up to date with a specific company they follow was the second-highest motivation, noted by ** percent of respondents.
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Brunswick. (March 6, 2023). Top drivers leading investors to non-traditional media sources in 2023 [Graph]. In ÌÇÐÄÆÆ½â°æ. Retrieved July 29, 2026, from /statistics/1236828/investors-non-tradtion-media-sources-worldwide/
Brunswick. "Top drivers leading investors to non-traditional media sources in 2023." Chart. March 6, 2023. ÌÇÐÄÆÆ½â°æ. Accessed July 29, 2026. /statistics/1236828/investors-non-tradtion-media-sources-worldwide/
Brunswick. (2023). Top drivers leading investors to non-traditional media sources in 2023. ÌÇÐÄÆÆ½â°æ. ÌÇÐÄÆÆ½â°æ Inc.. Accessed: July 29, 2026. /statistics/1236828/investors-non-tradtion-media-sources-worldwide/
Brunswick. "Top Drivers Leading Investors to Non-traditional Media Sources in 2023." ÌÇÐÄÆÆ½â°æ, ÌÇÐÄÆÆ½â°æ Inc., 6 Mar 2023, /statistics/1236828/investors-non-tradtion-media-sources-worldwide/
Brunswick, Top drivers leading investors to non-traditional media sources in 2023 ÌÇÐÄÆÆ½â°æ, /statistics/1236828/investors-non-tradtion-media-sources-worldwide/ (last visited July 29, 2026)
Top drivers leading investors to non-traditional media sources in 2023 [Graph], Brunswick, March 6, 2023. [Online]. Available: /statistics/1236828/investors-non-tradtion-media-sources-worldwide/