As of January 2020, the lipstick hashtag had the most posts compared to other beauty products in Instagram in Indonesia. A survey conducted in September 2020 showed that Wardah is the most popular lipstick brand among Indonesian consumers.
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Asosiasi Digital Marketing Indonesia (Digimind). (February 11, 2020). Leading cosmetic product hashtags on Instagram in Indonesia as of January 2020, by number of posts (in millions) [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved July 27, 2026, from /statistics/1218852/indonesia-main-beauty-product-hashtags-instagram-by-posts/
Asosiasi Digital Marketing Indonesia (Digimind). "Leading cosmetic product hashtags on Instagram in Indonesia as of January 2020, by number of posts (in millions)." Chart. February 11, 2020. ÌÇÐÄÆƽâ°æ. Accessed July 27, 2026. /statistics/1218852/indonesia-main-beauty-product-hashtags-instagram-by-posts/
Asosiasi Digital Marketing Indonesia (Digimind). (2020). Leading cosmetic product hashtags on Instagram in Indonesia as of January 2020, by number of posts (in millions). ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: July 27, 2026. /statistics/1218852/indonesia-main-beauty-product-hashtags-instagram-by-posts/
Asosiasi Digital Marketing Indonesia (Digimind). "Leading Cosmetic Product Hashtags on Instagram in Indonesia as of January 2020, by Number of Posts (in Millions)." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 11 Feb 2020, /statistics/1218852/indonesia-main-beauty-product-hashtags-instagram-by-posts/
Asosiasi Digital Marketing Indonesia (Digimind), Leading cosmetic product hashtags on Instagram in Indonesia as of January 2020, by number of posts (in millions) ÌÇÐÄÆƽâ°æ, /statistics/1218852/indonesia-main-beauty-product-hashtags-instagram-by-posts/ (last visited July 27, 2026)
Leading cosmetic product hashtags on Instagram in Indonesia as of January 2020, by number of posts (in millions) [Graph], Asosiasi Digital Marketing Indonesia (Digimind), February 11, 2020. [Online]. Available: /statistics/1218852/indonesia-main-beauty-product-hashtags-instagram-by-posts/
