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How important were the following reasons for your business to enter the market in Russia?

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Sources

Release date

May 2021

Region

Russia

Survey time period

April to May 2021

Number of respondents

105 respondents

Special properties

Top managers of AEB members operating in Russia

Method of interview

Computer-assisted web interviews (CAWI)

Citation formats

European businesses' motivations to enter Russian market 2021

Published by D. Clark, May 26, 2021
The main reason why European businesses entered the Russian market was the high market potential, according to a survey conducted in April and May 2021. In total, ** percent of respondents named that factor as important or very important while assessing Russia's market attractiveness. The second-highest rated motivation to start operating in Russia was the positive development of the market.
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