* As of 2nd quarter 2022. The source did not provide the exact figure for men. It was calculated by ÌÇÐÄÆÆ½â°æ based on the women's order share. For 2022, the category "men" should be interpreted as "men/other".
Figures prior to 2022 were retrieved from previous releases.
Citation formats
Online checkouts share in Brazil 2019-2022, by gender
In 2022, women made more than *** out of ten online purchases in Brazil. The share of e-commerce checkouts fulfilled by women has been increasing since 2019, when it stood at ** percent. However, on average, Brazilian men spend more on e-commerce than women.
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NeoTrust, & Poder360. (July 31, 2022). Distribution of online orders in Brazil from 2019 to 2022, by gender [Graph]. In ÌÇÐÄÆÆ½â°æ. Retrieved July 23, 2026, from /statistics/1111429/distribution-online-checkouts-brazil-gender/
NeoTrust, und Poder360. "Distribution of online orders in Brazil from 2019 to 2022, by gender." Chart. July 31, 2022. ÌÇÐÄÆÆ½â°æ. Accessed July 23, 2026. /statistics/1111429/distribution-online-checkouts-brazil-gender/
NeoTrust, Poder360. (2022). Distribution of online orders in Brazil from 2019 to 2022, by gender. ÌÇÐÄÆÆ½â°æ. ÌÇÐÄÆÆ½â°æ Inc.. Accessed: July 23, 2026. /statistics/1111429/distribution-online-checkouts-brazil-gender/
NeoTrust, and Poder360. "Distribution of Online Orders in Brazil from 2019 to 2022, by Gender." ÌÇÐÄÆÆ½â°æ, ÌÇÐÄÆÆ½â°æ Inc., 31 Jul 2022, /statistics/1111429/distribution-online-checkouts-brazil-gender/
NeoTrust & Poder360, Distribution of online orders in Brazil from 2019 to 2022, by gender ÌÇÐÄÆÆ½â°æ, /statistics/1111429/distribution-online-checkouts-brazil-gender/ (last visited July 23, 2026)
Distribution of online orders in Brazil from 2019 to 2022, by gender [Graph], NeoTrust, & Poder360, July 31, 2022. [Online]. Available: /statistics/1111429/distribution-online-checkouts-brazil-gender/