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Year-on-year growth in back-to-school related product searches in the United Kingdom (UK) in 2019

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Source

Release date

September 2019

Region

United Kingdom

Survey time period

8 weeks ending 31 August, 2019

Supplementary notes

Growth figures reflect online searches with the primary school segment.

Citation formats

Y-o-y growth in back-to-school product searches online in the UK 2019

Published by
Bruna Rocco,
Apr 17, 2020
During the 2019 back-to-school season in the United Kingdom, online searches for shoes in the primary school segment were focused on Sketchers, with "Sketchers UK" keyword showing *** percent growth on the year prior. An analysis on the UK's back-to-school retail also demonstrated that Marks & Spencer's school uniforms had increased search volumes compared to the year before.
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