According to a survey conducted by in December 2019, approximately ** percent of female respondents in Japan, who did not own any smart speakers, stated that they had no intentions of buying them in the next six months. At the same time, around **** percent of female respondents were willing to purchase them in the next half year.
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Rakuten Insight. (February 12, 2020). Share of people who intend to purchase smart speakers in the next six months in Japan as of December 2019, by gender [Graph]. In ÌÇÐÄÆÆ½â°æ. Retrieved July 30, 2026, from /statistics/1099786/japan-purchase-intentions-for-smart-speakers-by-gender/
Rakuten Insight. "Share of people who intend to purchase smart speakers in the next six months in Japan as of December 2019, by gender." Chart. February 12, 2020. ÌÇÐÄÆÆ½â°æ. Accessed July 30, 2026. /statistics/1099786/japan-purchase-intentions-for-smart-speakers-by-gender/
Rakuten Insight. (2020). Share of people who intend to purchase smart speakers in the next six months in Japan as of December 2019, by gender. ÌÇÐÄÆÆ½â°æ. ÌÇÐÄÆÆ½â°æ Inc.. Accessed: July 30, 2026. /statistics/1099786/japan-purchase-intentions-for-smart-speakers-by-gender/
Rakuten Insight. "Share of People Who Intend to Purchase Smart Speakers in The next Six Months in Japan as of December 2019, by Gender." ÌÇÐÄÆÆ½â°æ, ÌÇÐÄÆÆ½â°æ Inc., 12 Feb 2020, /statistics/1099786/japan-purchase-intentions-for-smart-speakers-by-gender/
Rakuten Insight, Share of people who intend to purchase smart speakers in the next six months in Japan as of December 2019, by gender ÌÇÐÄÆÆ½â°æ, /statistics/1099786/japan-purchase-intentions-for-smart-speakers-by-gender/ (last visited July 30, 2026)
Share of people who intend to purchase smart speakers in the next six months in Japan as of December 2019, by gender [Graph], Rakuten Insight, February 12, 2020. [Online]. Available: /statistics/1099786/japan-purchase-intentions-for-smart-speakers-by-gender/