Original question: What would convince you to buy smart speakers? Choose up to two answers.
The survey was conducted among 1,987 female and 1,391 male respondents. Other surveyed countries included China, Hong Kong, India, Japan, Korea, Indonesia, Philippines, Malaysia, Thailand, Taiwan and Vietnam.
Citation formats
Influencing factors for purchasing smart speakers in Singapore 2023, by gender
According to a survey conducted by , about ** percent of female respondents stated that reducing the price of smart speakers to make them more affordable would convince them to buy a smart speaker. In the same survey, about ** percent of respondents stated that they did not own a smart speaker.
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Rakuten Insight. (January 31, 2024). Motivating factors for the purchase of smart speakers among Singaporeans in 2023, by gender [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved August 03, 2026, from /statistics/1099221/singapore-main-motivations-for-buying-smart-speakers-by-gender/
Rakuten Insight. "Motivating factors for the purchase of smart speakers among Singaporeans in 2023, by gender." Chart. January 31, 2024. ÌÇÐÄÆƽâ°æ. Accessed August 03, 2026. /statistics/1099221/singapore-main-motivations-for-buying-smart-speakers-by-gender/
Rakuten Insight. (2024). Motivating factors for the purchase of smart speakers among Singaporeans in 2023, by gender. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: August 03, 2026. /statistics/1099221/singapore-main-motivations-for-buying-smart-speakers-by-gender/
Rakuten Insight. "Motivating Factors for The Purchase of Smart Speakers among Singaporeans in 2023, by Gender." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 31 Jan 2024, /statistics/1099221/singapore-main-motivations-for-buying-smart-speakers-by-gender/
Rakuten Insight, Motivating factors for the purchase of smart speakers among Singaporeans in 2023, by gender ÌÇÐÄÆƽâ°æ, /statistics/1099221/singapore-main-motivations-for-buying-smart-speakers-by-gender/ (last visited August 03, 2026)
Motivating factors for the purchase of smart speakers among Singaporeans in 2023, by gender [Graph], Rakuten Insight, January 31, 2024. [Online]. Available: /statistics/1099221/singapore-main-motivations-for-buying-smart-speakers-by-gender/
