Share of adults who would be interested in watching live awards shows on their favorite streaming service instead of on live television in the United States as of February 2020
Characteristic
Share of respondents
Very interested
14%
Somewhat interested
18%
Not very interested
14%
Not interested at all
40%
Don't know
4%
N/A - I don't stream/have a favorite streaming service
10%
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The question was phrased by the source as follows: How interested, if at all, would you be in watching live awards shows (e.g., The Oscars, The Grammy Awards, Golden Globe Awards, etc.) as they air on your favorite streaming service, instead of on live TV (i.e., ABC, Fox, etc.)?
Citation formats
Interest in streaming awards shows in the U.S. 2020
According to a survey conducted in February 2020 in the United States, 14 percent of responding adults said that they would be very interested in watching live awards shows like the Oscars, Golden Globes, and Grammys as they air on their favorite streaming service, rather than watching them on live TV via networks like ABC or Fox. However, 54 percent of all surveyed U.S. adults expressed little to no interest in doing so.
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YouGov. (February 10, 2020). Share of adults who would be interested in watching live awards shows on their favorite streaming service instead of on live television in the United States as of February 2020 [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved July 19, 2026, from /statistics/1098142/watching-awards-shows-via-streaming-us/
YouGov. "Share of adults who would be interested in watching live awards shows on their favorite streaming service instead of on live television in the United States as of February 2020." Chart. February 10, 2020. ÌÇÐÄÆƽâ°æ. Accessed July 19, 2026. /statistics/1098142/watching-awards-shows-via-streaming-us/
YouGov. (2020). Share of adults who would be interested in watching live awards shows on their favorite streaming service instead of on live television in the United States as of February 2020. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: July 19, 2026. /statistics/1098142/watching-awards-shows-via-streaming-us/
YouGov. "Share of Adults Who Would Be Interested in Watching Live Awards Shows on Their Favorite Streaming Service Instead of on Live Television in The United States as of February 2020." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 10 Feb 2020, /statistics/1098142/watching-awards-shows-via-streaming-us/
YouGov, Share of adults who would be interested in watching live awards shows on their favorite streaming service instead of on live television in the United States as of February 2020 ÌÇÐÄÆƽâ°æ, /statistics/1098142/watching-awards-shows-via-streaming-us/ (last visited July 19, 2026)
Share of adults who would be interested in watching live awards shows on their favorite streaming service instead of on live television in the United States as of February 2020 [Graph], YouGov, February 10, 2020. [Online]. Available: /statistics/1098142/watching-awards-shows-via-streaming-us/
