According to a survey conducted by in November 2019, around ** percent of male respondents in mainland China said that taste was the most important factor for them when purchasing non-alcoholic beverages. Meanwhile, health benefit was the leading purchase factor among female consumers.
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how ÌÇÐÄÆƽâ°æ can support your business.
Rakuten Insight. (February 4, 2020). Most important factors for consumers in China when purchasing non-alcoholic beverages as of November 2019, by gender [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved July 31, 2026, from /statistics/1094915/china-leading-factors-when-choosing-non-alcoholic-beverages-by-consumer-gender/
Rakuten Insight. "Most important factors for consumers in China when purchasing non-alcoholic beverages as of November 2019, by gender." Chart. February 4, 2020. ÌÇÐÄÆƽâ°æ. Accessed July 31, 2026. /statistics/1094915/china-leading-factors-when-choosing-non-alcoholic-beverages-by-consumer-gender/
Rakuten Insight. (2020). Most important factors for consumers in China when purchasing non-alcoholic beverages as of November 2019, by gender. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: July 31, 2026. /statistics/1094915/china-leading-factors-when-choosing-non-alcoholic-beverages-by-consumer-gender/
Rakuten Insight. "Most Important Factors for Consumers in China When Purchasing Non-alcoholic Beverages as of November 2019, by Gender." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 4 Feb 2020, /statistics/1094915/china-leading-factors-when-choosing-non-alcoholic-beverages-by-consumer-gender/
Rakuten Insight, Most important factors for consumers in China when purchasing non-alcoholic beverages as of November 2019, by gender ÌÇÐÄÆƽâ°æ, /statistics/1094915/china-leading-factors-when-choosing-non-alcoholic-beverages-by-consumer-gender/ (last visited July 31, 2026)
Most important factors for consumers in China when purchasing non-alcoholic beverages as of November 2019, by gender [Graph], Rakuten Insight, February 4, 2020. [Online]. Available: /statistics/1094915/china-leading-factors-when-choosing-non-alcoholic-beverages-by-consumer-gender/
