| Characteristic | Woman | Man |
|---|---|---|
| Happiness | 81% | 75% |
| Kindness | 75% | 76% |
| Confidence | 78% | 79% |
| Dignity | 79% | 83% |
| Humor | 52% | 69% |
| Intelligence | 66% | 75% |
| Wisdom | 74% | 73% |
| Strength | 60% | 77% |
| Appearance of skin | 67% | 48% |
| Facial appearance | 67% | 52% |
| Sense of style | 60% | 47% |
| Body weight and shape | 64% | 62% |
| Hairstyling | 57% | 49% |
| Youthfulness | 65% | 64% |
| Professional success | 52% | 77% |
| Sexiness | 55% | 39% |
| Financial success | 63% | 73% |
| Spirituality/religious faith | 35% | 35% |
| Makeup/cosmetics | 45% | 29% |
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Source
Release date
August 2019
Region
China
Survey time period
April 19 to May 3, 2019
Number of respondents
1000+
Age group
18-74
Special properties
survey samples represent a more urban, more educated and/or more affluent than the general population
Method of interview
Online survey
Supplementary notes
The question asked in the survey was as follows: "How important are each of
these attributes in making a woman/man beautiful?"
Results show respondents who think the following attributes are really important. Showing only results which were on a scale from 8 to 10, out of 0-10 scale, with 10 being the most important attribute.
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