The brand strength index was based on a five-points scale with 5 indicating very satisfied, and it was calculated as weighted average of points from five key aspects of brand competitiveness including brand reputation, service innovation, user coverage, user activeness, and user experiences.
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User satisfaction of the online dating and matchmaking apps in China 2022
As of June 2022, Lovelink, formerly known as Baihe Jiayuan, was the leading online dating and matchmaking app in terms of user satisfaction level, around **** percent of surveyed dating app users were satisfied with the service from the brand. Zhen'ai and Youyuan were among the most popular dating platforms in China.
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Sohu. (August 22, 2022). User satisfaction of the online dating and matchmaking apps in China as of June 2022 [Graph]. In ÌÇÐÄÆÆ½â°æ. Retrieved July 26, 2026, from /statistics/1064389/china-online-dating-and-matchmaking-apps-user-satisfaction/
Sohu. "User satisfaction of the online dating and matchmaking apps in China as of June 2022." Chart. August 22, 2022. ÌÇÐÄÆÆ½â°æ. Accessed July 26, 2026. /statistics/1064389/china-online-dating-and-matchmaking-apps-user-satisfaction/
Sohu. (2022). User satisfaction of the online dating and matchmaking apps in China as of June 2022. ÌÇÐÄÆÆ½â°æ. ÌÇÐÄÆÆ½â°æ Inc.. Accessed: July 26, 2026. /statistics/1064389/china-online-dating-and-matchmaking-apps-user-satisfaction/
Sohu. "User Satisfaction of The Online Dating and Matchmaking Apps in China as of June 2022." ÌÇÐÄÆÆ½â°æ, ÌÇÐÄÆÆ½â°æ Inc., 22 Aug 2022, /statistics/1064389/china-online-dating-and-matchmaking-apps-user-satisfaction/
Sohu, User satisfaction of the online dating and matchmaking apps in China as of June 2022 ÌÇÐÄÆÆ½â°æ, /statistics/1064389/china-online-dating-and-matchmaking-apps-user-satisfaction/ (last visited July 26, 2026)
User satisfaction of the online dating and matchmaking apps in China as of June 2022 [Graph], Sohu, August 22, 2022. [Online]. Available: /statistics/1064389/china-online-dating-and-matchmaking-apps-user-satisfaction/