According to a 2022 survey by on wearable tech, about ** percent of female respondents in China stated that they were aware of the Apple watch as a wearable tech brand despite not owning any. Around ** percent of male respondents were also aware of the same brand.
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Rakuten Insight. (October 20, 2022). Brand awareness of wearable electronics among non-owners in China in 2022, by gender [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved July 29, 2026, from /statistics/1057547/china-brand-awareness-wearable-tech-by-gender/
Rakuten Insight. "Brand awareness of wearable electronics among non-owners in China in 2022, by gender." Chart. October 20, 2022. ÌÇÐÄÆƽâ°æ. Accessed July 29, 2026. /statistics/1057547/china-brand-awareness-wearable-tech-by-gender/
Rakuten Insight. (2022). Brand awareness of wearable electronics among non-owners in China in 2022, by gender. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: July 29, 2026. /statistics/1057547/china-brand-awareness-wearable-tech-by-gender/
Rakuten Insight. "Brand Awareness of Wearable Electronics among Non-owners in China in 2022, by Gender." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 20 Oct 2022, /statistics/1057547/china-brand-awareness-wearable-tech-by-gender/
Rakuten Insight, Brand awareness of wearable electronics among non-owners in China in 2022, by gender ÌÇÐÄÆƽâ°æ, /statistics/1057547/china-brand-awareness-wearable-tech-by-gender/ (last visited July 29, 2026)
Brand awareness of wearable electronics among non-owners in China in 2022, by gender [Graph], Rakuten Insight, October 20, 2022. [Online]. Available: /statistics/1057547/china-brand-awareness-wearable-tech-by-gender/
